It's 4:19, you got a minute?
Love it or hate it, 420 is baked into cannabis culture. 420 is to cannabis culture as Sunday service is to religion. Everyone within cannabis culture knows about 420 but not everyone chooses to celebrate it as a holiday, just like some religious people choose not to partake in Sunday service. Regardless of how any one individual feels, the cannabis community as a whole seems to agree: There's just something special about 420.